An extraordinarily positive outcome for the debut of Tortona Around Design, the new marketing and communications project conceived by Tortona Locations and Studiolabo.
The number of visitors exceeded all expectations and turned the design week into a cheerful collective show in and out the exhibition grounds.
Events of indisputable quality for their design contents and spectacular impact have kept the focus of the media and the professional audience on the area for the whole week, endorsing a success that can be simply told by numbers:
140.000 visitors counted in the key spots of the area
2.500 journalists registered in the main locations in the circuit
158 events with over 200 exhibitors
50.000 TAD journal & map distributed in 7 days